Comparing Certainly and Richpanel? Both are AI Agents & Chatbots and E-commerce Support tools in the directory, which is why buyers put them on the same shortlist. Below is a side-by-side look at how they price, what they integrate with, and when each is the better fit, so you can pick on the facts rather than either vendor's own sales page.
| Attribute | Certainly | Richpanel |
|---|---|---|
| Pricing | Per resolution · €500/mo (2,000 conversations) | Per resolution · $99/seat + $0.20/AI conversation |
| Founded | 2017 | 2019 |
| Categories | AI Agents & Chatbots E-commerce Support | AI Agents & Chatbots E-commerce Support |
| Integrations | Zendesk Shopify Anthropic Claude OpenAI Google Gemini Zapier | Shopify WooCommerce Magento Klaviyo Recharge Aircall |
Certainly is Copenhagen's contribution to the AI agent wave, and its accent shows in the best ways: European data residency, GDPR seriousness, and commercial terms designed to reduce buyer risk rather than maximize lock-in. Founded in 2017 as BotXO and later rebranded, it has deployed more than a thousand agents that have handled over 50 million queries, for brands including Ticketmaster, GANNI, Tiger of Sweden, Quad Lock, and Entain.
The product builds autonomous agents that resolve conversations end to end across web chat, Meta channels, SMS, and email, with more than 200 integrations into help desks and commerce stacks like Zendesk and Shopify. Its most distinctive technical stance is model flexibility: agents can run on Anthropic's Claude, OpenAI's GPT, or Google's Gemini, so you are not married to one AI vendor's pricing or politics, and deployments can go live in as little as two weeks.
Pricing is published in euros and billed per conversation rather than per seat: Starter at 500 euros a month for 2,000 conversations, Pro at 1,250 for 10,000, Enterprise from 2,500. The buyer-friendly quirk is that every plan starts as a three-month pilot cancelable on a week's notice, an arrangement that says the product expects to earn its renewal.
Certainly fits European brands, and anyone selling into Europe, who want conversation-based pricing, data kept in the EU, and freedom to choose the underlying model. American enterprises chasing the biggest names will look elsewhere first; e-commerce and consumer brands with EU exposure should look here early.
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Richpanel started from a heretical observation: the best support ticket is the one that never gets created. Founded in 2019 by Amit RG and backed by Y Combinator and Sequoia India's Surge program, it leads with an Amazon-style self-service portal for online stores, where shoppers track packages, change addresses, and start returns from their own account page without ever writing to support. Whatever still becomes a conversation lands in an omnichannel inbox, email, chat, social, and voice, where AI resolves tickets end to end in your brand voice, trained on your past tickets, with one-click migration from the help desk you are leaving.
The company sells confidence in numbers. Pricing is a clean usage model, roughly $0.20 per AI-handled conversation plus $99 per month per human seat, so a thousand AI conversations and one agent runs about $299 a month, and it advertises around 30 percent savings versus Gorgias, Zendesk, or Fin. The remarkable part is the guarantee: a 30-day full refund if the AI does not resolve at least half your tickets, which replaces the free trial and tells you how the team thinks.
Richpanel integrates deeply with Shopify, WooCommerce, and Magento plus the DTC stack of Klaviyo, Recharge, and Aftership, and positions squarely as the e-commerce alternative to bigger names, with more than 2,000 brands aboard.
Choose Richpanel if you run an online store, believe most tickets should be self-served out of existence, and like pricing you can verify on a napkin. It is one of the few vendors in the directory willing to be graded on outcomes.
Read the full Richpanel listing → · See Richpanel alternatives →
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