Comparing Cresta and EvaluAgent? Both are Contact Center & CCaaS, QA & Conversation Analytics and Voice & Phone AI tools in the directory, which is why buyers put them on the same shortlist. Below is a side-by-side look at how they price, what they integrate with, and when each is the better fit, so you can pick on the facts rather than either vendor's own sales page.
| Attribute | Cresta | EvaluAgent |
|---|---|---|
| Pricing | Paid · Custom | Paid · $35/user/mo |
| Founded | 2017 | 2012 |
| Categories | Agent Assist & Copilots Contact Center & CCaaS QA & Conversation Analytics Voice & Phone AI | Contact Center & CCaaS QA & Conversation Analytics Voice & Phone AI |
| Integrations | Salesforce Five9 Genesys Amazon Connect NICE Avaya | Zendesk Intercom Salesforce Service Cloud Freshdesk Genesys Five9 Amazon Connect Talkdesk |
Cresta started from a simple observation: in every contact center, a handful of agents dramatically outperform the rest, and everything they do differently is sitting in the call recordings. Founded in 2017 by Zayd Enam, Tim Shi, and Sebastian Thrun, the Stanford professor behind Google X and Udacity, Cresta mines those conversations to learn what the best performers do, then coaches every agent in real time: suggested responses, knowledge, and guidance appearing on screen during live calls and chats.
That real-time layer is still the heart of the product, but the platform now spans the full loop. Conversation intelligence gives leaders visibility into every interaction, automated quality management replaces sampled QA scorecards, a training simulator lets agents rehearse against AI customers, and autonomous virtual agents take the high-volume calls that never needed a human. It plugs into the major contact-center stacks, including Five9, Genesys, Amazon Connect, NICE, and Avaya, so it layers onto what you run rather than replacing it.
Cresta sells to serious operations: United Airlines, Alaska Airlines, Cox Communications, Marriott, and Brinks Home are named customers, and investors including Andreessen Horowitz, Sequoia, and Greylock have backed it to the tune of roughly $276 million, most recently a $125 million Series D in late 2024 that valued the company around $1.6 billion. Pricing is enterprise and quote-based, with no public numbers.
Cresta is the pick when your strategy is making human agents better rather than replacing them, especially in revenue-bearing conversations like sales and retention where a slightly better sentence is worth real money. If you want humans out of the loop entirely, look at the autonomous-agent specialists; if you want your hundred agents performing like your best ten, Cresta was built for exactly that.
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EvaluAgent is quality assurance and performance improvement software for contact centers. Its AutoQM engine automatically scores every conversation across voice, email, and chat instead of the tiny samples manual QA allows, with voice transcription built in, custom scorecards, and coaching workflows that route findings back to agents. A conversation intelligence tier adds intent detection, summarization, sentiment analytics, and predictive metrics, and a newer product line applies the same independent quality scoring to AI agents, priced per conversation rather than per seat.
The company was founded in 2012 in Middlesbrough in the north of England by Jaime Scott, Alex Richards, and Michelle Dinsmore, and built steadily for a decade before taking outside growth capital: a $20 million round in June 2023 from PeakSpan Capital, covered by TechCrunch as a bet that evaluating agents, human or otherwise, becomes more important as automation spreads. It remains one of the more prominent UK-grown players in the QA space.
Pricing is refreshingly public for this category. AutoQM starts at $35 per user per month, the AutoQM plus Conversation Intelligence bundle starts at $65 per user per month, and QA for AI agents starts at $0.05 per conversation, or $0.13 with conversation intelligence included. Volume discounts apply, AI agent pricing sits on top of a seat tier, and larger deployments still end in a custom quote, but you can budget from the website, which few competitors allow.
Choose EvaluAgent if you run a voice-heavy or omnichannel contact center, want QA plus coaching in one system, and appreciate a vendor that publishes numbers. It is a strong fit for UK and European operations and for teams starting to QA their chatbots. Look elsewhere if you want a free tier for a tiny team, or if you need the massive integration catalog and warehouse tooling of a MaestroQA.
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